Programme Sponsorship: Scooby Doo- Mystery Inc
Show Synopsis
They would have gotten away with it, if it wasn't for those pesky kids - and their lovable Great Dane. Say 'How d'you dooby doo?' to cartoon icon Scooby Doo, mascot of Mystery Inc. Scooby's regularly coaxed into scary situations by the Mystery Inc. gang with the simple promise of a Scooby snack - even though he's terrified of monsters, ghouls, witches, ghosts, and his own shadow.
Opportunity Summary
Scooby-Doo is consistently one of Boomerang's top performing programmes and the characters have an almost universal recognition rate. This is a great opportunity for a brand to utilise the power of the Scooby Doo and Boomerang brands to promote their product or service. Sponsorship opportunities are available around the programming and, as with all our opportunities, would be a bespoke campaign designed around the specific needs of any client.
Headline Stats
- Boomerang is ranked number 1 in terms of TVRs and Reach (000s) for mums watching with their kids across commercial kids channels (source: BARB, Jan-April 2011)
- Boomerang is the #1 Channel for Kids 4-9 (BARB 2010 - 2011)
(more performance information here)
Costs
All campaigns delivered by Turner Media Innovations are bespoke and tailored to the specific needs of the client, so it is difficult to quote any specific costs before we've had a chat through your objectives. However, rest assured that campaigns on our channels can suit any budget, big or small, and have been independantly proven to boost sales uplifts significantly. Read more about our effectiveness here
Talk to Us!
If any of this interests you, or if you'd like to know more about other opportunities, then contact us for a chat! If you already deal with us, then your first point of call should be your sales team representative (contacts here).
If you've never dealt with us before, then give our friendly Sales Director, Andrew Mallandaine, a bell on 020 7693 1143 or drop him an email at andrew.mallandaine@turner.com
