Programme Sponsorship: Chloe’s Closet
The show follows the fun-filled adventures of an adorable, imaginative little girl named Chloe who discovers magical new worlds while playing dress-up in her closet. With each new costume Chloe tries on, she is swept up in a fantastical journey with her best friend and constant companion, her security blanket named Lovely Carrot.
Chloe's exploits also encourage the audience to celebrate how delightful it is to be a little kid embarking upon a fabulously fun and fearless, anything-can-happen journey.
Chloes Closet airs regularly on our Preschool channel, Cartoonito. The channel is growing hugely in recent months and regularly rates as the biggest commercial preschool channel in the UK - its already the most widely distributed.
This is a great opportunity for a brand to partner with Cartoonito and build a strong association with the values of the channel as well as the ethos of the series and grow awareness amongst both our preschool and housewives audience.
All sponsorships carried on our channels are bespoke and built around the clients specific needs. Usually they'll contain a mix of on-air exposure and engaging online content, but the best thing to do is tell us your objectives and our dedicated Sponsorship and Promotions team will devise a campaign which fulfils them.
- Cartoonito is ranked 9th for Mutual viewing with Kids 4-9 in terms of TVRs across all commercial channels (source: BARB, Jan-April 11)
- Cartoonito's Kids commercial impacts were up +115% YoY for Q1 2011
All campaigns delivered by Turner Media Innovations are bespoke and tailored to the specific needs of the client, so it is difficult to quote any specific costs before we've had a chat through your objectives. However, rest assured that campaigns on our channels can suit any budget, big or small, and have been independantly proven to boost sales uplifts significantly. Read more about our effectiveness here
Talk to Us!
If any of this interests you, or if you'd like to know more about other opportunities, then contact us for a chat! If you already deal with us, then your first point of call should be your sales team representative (contacts here).
If you've never dealt with us before, then give our friendly Sales Director, Andrew Mallandaine, a bell on 020 7693 1143 or drop him an email at email@example.com