Toon Track
We're dedicated to understanding our consumers and their world, and one way we keep track is TOON TRACK. It's our annual face-to-face survey of over 500 kids and mums.
And we've been running it now for over 10 years.
It always gives us bags of great insights into our audience's daily lives and media consumption. Areas covered include internet use, mobile phone ownership, buying habits and influences, freetime activities and most-wanted items – as well as TV viewing habits and preferences.
To find out more, please contact our Research Director Nicola Harrison on 020 7693 1113 or give Research Manager Caren Dennis a call on 020 7693 1082.
Resources
Toon Track Research - toon_track_v1.pdf (90.3 KB)