Mini Me & Mum

We drew upon our expertise and experience in the world of kids to explor the world of the preschooler, our target audience for Cartoonito.

Specifically, we looked at what preschoolers like to do in their day, but we also studied Mum's life with them and how routine is an important part of their upbringing. All of this information has some very interesting implications for advertisers.

Take a peek at the download below for more detail, or contact us directly at hello@turner.com

Resources

Mini Me & Mum - Mini_Me_and_Mum.pdf (249.2 KB)

50% of kids go online to find out about something they have seen on TV (Source: Turner Media Innovations Toontrack 2011. Kids 5-12 years)
GLOSSARY

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