Getting Out and About

We know from our research that kids love getting out and about with their families. To explore this further, we looked at family trips to Cinemas and Theme Parks to see how parents decide where to go to and how their children can be influential in their decision-making.

Resources

Out and About - Out_and_about.pdf (94.0 KB)

50% of kids go online to find out about something they have seen on TV (Source: Turner Media Innovations Toontrack 2011. Kids 5-12 years)
GLOSSARY

brought to you by www.thinkbox.tv