Heroica for LEGO Games

Turner Media Innovations teamed up with LEGO Games to promote its new Heroica buildable board game.

We created a digital campaign which included a LEGO Heroica microsite, where kids were challenged to ‘Roll The Dice' and travel around the four key areas of Heroica: Draida, Fortaan, Waldurk and Nathuz.

Also on the site was a ‘Heroica: The Adventures' mini-game, product information, and a competition for kids to win their very own LEGO Heroica box sets.

Read more in the download below, or contact our S&P team to discover more!

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