Fifa 12 for EA Sports

EA Sports launched a new version of FIFA and once again approached Turner Media Innovations to promote the product to our core Cartoon Network audience.

We created a 30" webdrive to promote the game and encourage kids to go online to the bespoke microsite. The site features enabled kids to familiarise themselves with the game and also gave them the chance to win the ultimate FIFA 12 setup by entering our competition.

Take a peek at all the details in our download below, or to discuss further call our S&P team.

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50% of kids go online to find out about something they have seen on TV (Source: Turner Media Innovations Toontrack 2011. Kids 5-12 years)
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